From Valleywag.com: Microsoft announcement tomorrow: No more Seinfeld ads!
Microsoft’s version of the story: Redmond had always planned to drop Seinfeld. The awkward reality: The ads only reminded us how out of touch with consumers Microsoft is — and that Bill Gates’s company has millions of dollars to waste on hiring a has-been funnyman to keep him company.
These ads were horrible.
Microsoft has no clue how to market the company hence this new marketing roulette. The problem these days for Microsoft is that they’re completely reactionary now, trying to catch up in areas where they’ve been soundly beaten.
It really helps to have a product innovative enough to be worth talking about. Not just another copy.
Related story:
From The Huffington Post: Jerry Seinfeld: Microsoft’s New $10 Million Pitchman
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